The main objectives of any cosmetic or beauty brand are to differentiate itself from the competition, build customer loyalty and attract new users.
In this sector, one of the most effective marketing techniques to achieve these goals is sampling: the distribution of samples. The options are endless, but perforated sachets stand out among them. Here we tell you some of the reasons why.
Reasons to choose perforated sachets
At Sampling Innovations, we believe that single-dose packaging, such as the perforated sachet, is perfect for distributing products in many different states, whether they be liquid or solid products, like creams or powders.
In addition to that, one of the main reasons for choosing this type of sachet is that the packaging guarantees product preservation. Specifically, it features a perforated pre-cut which facilitates the accurate dispensing of the product, thus preventing it from being wasted.
Furthermore, it offers your customers the opportunity to take the sample on any trip, to work, to university… In short, it’s super convenient for their daily routine.
To engage a new customer using samples, you need to do everything possible to bring your product to them, which is something we work hard to achieve each day at Sampling Innovations. To this end, this type of sachet is the perfect type of packaging for distributing and promoting your product.
From idea to reality with the perforated sachet
Now that you’ve decided you need a promotional sampling campaign, it’s time to get to work. We have a multidisciplinary team who will work side by side with your company to develop a comprehensive marketing strategy. They’ll help you with everything from the choice of sachet to the text or branding printed on it. So, what are you waiting for? Let us help you find the best strategy for your company!